HPMC-Profile
Himachal Pradesh Horticultural Produce Marketing and Processing Corporation Ltd. popularly known as hpmc, was established on the 10th June, 1974 as State Public Undertaking with the objective of marketing of fresh fruits and processing of all types of surplus fruits. It has developed the most modern system of marketing  in the country. The unique characteristics of this organization are that it provides all the services to the fruit growers, which are required for marketing of fruits. The Corporation has set up two modern Fruit Processing Plants and has a vast range of processed products.

Between the years 1974-82, the Corporation engaged itself in the establishment of pre & post harvest   infrastructure, comprising of a net work of mechanically operated pack houses, cold storages, transshipment centres and fruits processing plants, besides a net-work of  sales offices in the terminal markets. The entire infrastructure of grading/packing, pre-cooling and cold storages has been established in rural areas  for providing pre and post harvest facilities to the farmers at their door step. To day hpmc has emerged as one of the leading and  largest organisation for the post - harvest handling of horticultural produce in India. Under the auspices of this organisation in the past few years, the entire fruit industry has started experiencing a radical change from conventional to modern marketing system.hpmc has contributed substantially to mechanised grading and scientific packing of fruits, substitution of conventional wooden cases by tray - packed telescopic cartons distribution network, introduction of juice dispensing machines, making thereby the health giving pure apple juice a common man's drink, manufacture of apple, pear juice concentrate and development of a sound base for the export of apple and other fruit products. It is a service oriented organisation with a commitment to ensure remunerative returns to the fruit growers and nutritive quality products at a reasonable price to the consumers. 

 

Market Intervention Scheme: (MIS)

The Government of Himachal Pradesh has introduced the policy of Market Intervention Scheme (MIS) for the procurement of Mango, Apple and Citrus Fruits in the State. In order to implement the Market Intervention Scheme of the State Government, the hpmc, being the premier fruit marketing agency, procures the unmarketable fruits which are processed  under most hygienic conditions in its Processing Plants.  The efforts made by the Corporation have resulted in stabilizing the prices of the fruits in the market. Apart from fruits procured under MIS, hpmc also procures other fruits like Peach, Pear, Plum , Litchi, Almonds etc. grown in the State, for marketing and processing to increase the capacity utilisation of the Plants and to assist the farmers of the State in getting remunerative returns for their produce.  Procurement prices of the fruits under the Market Intervention Scheme for last five years are as under:                                                                                                                                                                                                                                       (Rate: Rs./Kg.)

Year

Mango

Apple

Kinnow/Orange

Galgal

Seedless

Grafted

‘B’ Grade

‘C’ Grade

1999-2000

3.08

3.75

3.75

4.35

3.75

2.60

2000-2001

3.08

3.75

3.75

4.35

3.75

2.60

2001-2002

3.08

3.75

3.75

4.35

3.75

2.60

2002-2003

3.33

4.00

4.00

4.60

4.00

2.85

2003-2004

3.33

4.00

4.00

4.60

4.00

2.85

2004-2005 3.58 4.25 4.25 4.85 4.25 3.10
2004-2005 3.58 4.25 4.25 4.85 4.25 3.10
2005-2006 3.58 4.25 4.25 4.85 4.25 3.15
2006-07 3.58 4.25 4.25 4.85 4.25 3.15
2007-08            

 

Export of Fruit and Fruit Products

Among all fruits, Apple being the main crop of the State occupies place of pride in its economy. The major commercial varieties grown in the State are; Royal Delicious, Red Delicious, Rich-A-Red Delicious and Golden Delicious. At present, Himachal Pradesh produces over 4.00 lakh tonnes of Apples annually which is cultivated at the altitude ranging between 6,000 to 10,000 ft. above sea level and is free from pollution. The quality of Himachal Apple meets the entire export standards. In the past hpmc has exported  quality apples to Iran , UAE, Sri Lanka , Singapore and U.K.    Fresh apples are available from August to November on  firm demand.

 Standard Packings for Export  

Size of Apple

No of Apple Pocket in a Tray

No of trays in a Carton

No of Apples in a Carton

Extra Large (80 to 85 mm)

20

4

80

Large (75 to 80mm)

20

5

100

Medium (70 to 75mm)

25

5

125

Small (65 to 70mm)

30

5

150

Extra Small (60 to 65mm)

35

5

175

 
Grade Standards

Only two Quality Grade Apples i.e. ‘EXTRA FANCY’ and ‘FANCY CLASS 1’ are offered for export. The broad parameters of the Quality are that the fruit must be sound, clean, fully developed, coloured, juicy and full of flavour and freshness.

 
Tray Packed Cartons

Tray Pack Cartons have specially been developed for export of Himachal Apples. It consists of an inner fibre board carton, a series of moulded trays and an outer telescopic lid which fits right down over the sides and end of the inner carton. Apples in Tray Pack cartons are wrapped as per requirement of the  buyer. The net weight of apples in the carton is not less than 38 lbs (17 kg.) but in practice it is usually over 40 lbs (18 kg) depending on the variety. The inner dimensions of the carton are 500x300x278 (ht) mm and inside dimensions of the outer cover are   504x303x281.mm


Agri Export Zones for Apple in Himachal Pradesh

The formation of Agri Export Zones in select areas of different States of the Country came into being in the year 2001-02.  The State of Himachal Pradesh was selected for setting up of Agri Export Zones for Apples in September, 2002. Six Districts of the State; Shimla, Sirmaur, Kullu, Mandi, Chamba and Kinnaur were covered under the project.  The main objective of setting of these Zones in the country is to provide access to the International Market to agricultural products from the country.  The hpmc has been nominated as Nodal Agency and the Department of Horticulture, University of Horticulture & Forestry, State Electricity Board and the Department of Excise & Taxation would be responsible for the implementation of this project.  Under this project the main emphasis would be on:

v     Production and Quality enhancement programme

§         Modernisation of nurseries.

§         Replacement of old and unproductive plants.

§         Area expansion with healthy and disease-free planting material.

§         Mass production of new varieties for quicker area expansion.

§         Rejuvenation of old orchards.

§         High-density planting.

§         Increasing pollinisers and pollinating agents.

§         Synchronization of flowering.

§         Balanced use of micro-nutrients.

§         Development of irrigation sources.

§         Disease forecasting system to regulate the pesticide usage.

§         Adoption of integrated pest management.

§         Upgradation of existing lab facility for soil, water, leaf, quality analysis.

§         Development of Agri Information System

v      Technology Transfer

§         Training of farmers.

§         Demonstration and Extension Services.

v      Post-Harvest Management

§         On-farm intermediate storage.

§         Classic Rates.

§         Improvement in Grading.

§         Quality upgradation and maintenance for premium market and export.

§         Modern Grading Lines and Cold Storages.

v      Export Promotion & Marketing

v      Research & Development

The total project cost is Rs. 5707.50 lakh out of which the contribution of different Central Government Agencies namely; APEDA, National Horticulture Board, Ministry of Food Processing Industries, Ministry of Agriculture, Ministry of Commerce etc. would be Rs.2757.50 lakh and the investment of the private sector would be of the order of Rs.2950.00 lakh.

HORTICULTURE TECHNOLOGY MISSION SCHEME FOR HIMACHAL PRADESH

For implementation of Horticultural Technology Mission programme in Himachal Pradesh for X Plan period, the Govt. of India has approved Rs. 80.00 crores. The State of Himachal Pradesh had submitted an action plan for the implementation of Horticulture Technology Mission programme during 2003-04. At the time of launching of the programme an amount of Rs.3.58 crores was released as 1st Installment for the implementation of  Mini Mission-II activities.

 

As per the guidelines  of the scheme, the funds for Mini Mission II, III & IV would be routed through central small farmers Agri-Business consortium  for further release to HPMC. The State has designated HPMC as fund routing agency.